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Shelves Product & growth

Marketing content

482 rows from 237 repositories

Campaigns, landing copy and the calendar behind them.

What Marketing content skills agree on

143 skill files read, by 179 of the 214 authors on this shelf whose files we hold, 2026-09-06

The middle one of the 34 measured here is ~1.5k tokens long, counted with cl100k_base

Counted by distinct author, so one author publishing three of these counts once. Where a claim sits in fewer files than authors, that is said: a claim held by forty authors across three files is one file people copied, not forty people who agreed. Near-identical wordings are grouped and the other wordings are shown, so the grouping is yours to check.

What they tell the agent to do

  1. Read product marketing context before asking questions45 of 179 in 19 filesalso worded as Check for product marketing context before asking questions; read existing product marketing context before asking questions
  2. Identify three to five content pillars34 of 179 in 15 filesalso worded as build content around three to five pillars; Define three to five content pillars
  3. Gather business, customer, and competitive context first33 of 179 in 13 filesalso worded as Gather business, customer, current-state, and competitor context; Gather business and customer context first
  4. Make every piece searchable, shareable, or both29 of 179 in 12 filesalso worded as Classify every piece as searchable or shareable; Make every piece searchable or shareable
  5. Match search intent exactly28 of 179 in 11 filesalso worded as Match search intent exactly in searchable content; Match search intent exactly in titles and headings
  6. Create hub content before spokes28 of 179 in 11 filesalso worded as Create hub content before its spokes; Create hub content first, then spokes
  7. Map topics to buyer stages using keyword modifiers28 of 179 in 11 filesalso worded as Map keywords to buyer journey stages; Map keywords to buyer stages
  8. Prioritize searchable content over shareable27 of 179 in 10 filesalso worded as Prioritize searchable content over shareable content; Prioritize searchable content first
  9. Produce a reusable VOICE PROFILE block20 of 179 in 7 filesalso worded as Produce a reusable VOICE PROFILE block per schema; Produce reusable VOICE PROFILE block
  10. Gather 5 to 20 representative samples20 of 179 in 7 filesalso worded as Gather five to twenty representative samples; Gather 5 to 20 representative source samples
  11. Reuse the latest confirmed VOICE PROFILE across related tasks19 of 179 in 6 filesalso worded as Reuse the latest confirmed profile across related tasks; Reuse latest confirmed VOICE PROFILE across related tasks
  12. Prefer recent material over older material19 of 179 in 6 filesalso worded as Prefer recent material unless older writing is canonical; Prefer recent material over old material
  13. Pull recent original posts via x-api when available18 of 179 in 5 filesalso worded as Use x-api to pull recent original posts when available; Pull recent original posts with x-api
  14. Interlink related content strategically17 of 179 in 5 filesalso worded as Interlink cluster content strategically; Interlink hub and spoke content strategically
  15. Keep the profile structured and short14 of 179 in 5 filesalso worded as Keep the profile short enough for session reuse; Keep profile structured and short

What they tell it not to do

  1. Do not leave searcher questions unanswered27 of 179 in 10 filesalso worded as Leave questions unanswered; Don't leave questions unanswered in searchable content
  2. Do not use generic platform exemplars as sources20 of 179 in 7 filesalso worded as Do not use generic platform exemplars as source material; Using generic platform exemplars as source material
  3. No bait questions19 of 179 in 6 filesalso worded as No bait questions; Never use bait questions or fake curiosity hooks
  4. Do not create repo-tracked personal voice fingerprint files19 of 179 in 6 filesalso worded as Do not create repo-tracked personal voice fingerprint files; Do not create repo-tracked voice fingerprint files unless asked
  5. No forced lowercase15 of 179 in 6 filesalso worded as No forced lowercase; Do not use forced lowercase
  6. Do not ask about information already in context15 of 179 in 5 filesalso worded as Asking for information the product context already covers; Don't re-ask for context already covered
  7. No fake curiosity hooks14 of 179 in 5 filesalso worded as No fake curiosity hooks; Do not use fake curiosity hooks
  8. Do not use this skill to write individual pieces14 of 179 in 4 filesalso worded as Don't use for writing individual pieces; Don't use this skill to write individual pieces
  9. Do not use custom URL structures for typical posts14 of 179 in 5 filesalso worded as Don't build custom URL structures for typical blog posts; Don't use dedicated URL structures for typical posts
  10. Do not use dedicated pillar URLs for typical posts13 of 179 in 5 filesalso worded as Don't use dedicated pillar URLs for typical posts; Do not use dedicated hub URLs for typical posts

What they expect to be installed

  1. web search29 of 179 in 12 files
  2. x-api19 of 179 in 6 files
  3. Google Search Console14 of 179 in 5 files
  4. Ahrefs13 of 179 in 4 files
  5. SEMrush13 of 179 in 4 files
  6. dataforseo_labs_google_competitors_domain9 of 179 in 5 files
  7. dataforseo_labs_google_domain_intersection9 of 179 in 5 files
  8. dataforseo_labs_bulk_traffic_estimation9 of 179 in 5 files
  9. kw_data_google_ads_search_volume9 of 179 in 5 files
  10. dataforseo_labs_bulk_keyword_difficulty9 of 179 in 5 files

What they ask it to produce

  1. Topic cluster map36 of 179 in 16 filesalso worded as Topic cluster tables; Topic-cluster map
  2. Content calendar32 of 179 in 15 filesalso worded as weekly content calendar; Monthly content calendar
  3. Prioritized keyword table28 of 179 in 11 filesalso worded as Prioritized topic table with keywords and scores
  4. Content pillars with rationale28 of 179 in 9 filesalso worded as Content pillars with rationale and subtopic clusters; Three to five content pillars with rationale
  5. Content ideas with supporting quotes18 of 179 in 5 filesalso worded as Content ideas with supporting customer quotes
  6. Priority topics list18 of 179 in 9 filesalso worded as Prioritized topic table; Prioritized topic list
  7. Reusable VOICE PROFILE block15 of 179 in 6 filesalso worded as VOICE PROFILE block; Reusable VOICE PROFILE block following the schema
  8. Prioritized topic list with keywords and buyer stages15 of 179 in 4 filesalso worded as priority topics with keywords and buyer stage

When Marketing content authors say to reach for one

The situations these authors wrote into their own files, counted out of the same 179 authors, with the skills that name each one

How Marketing content skills are built

449 skill directories by 219 authors, read from their repositories’ own file trees 2026-08-05

The middle bundle among those shipping files is 2 files, 14.6 KB beside SKILL.md

Counted by distinct author, same as above, so one author publishing forty template copies counts once. SKILL.md itself is not counted as a file, so a single-file skill is one where that file is the whole skill.

The shape

  1. SKILL.md is the whole skill85 of 219 authors, 179 of 449 skills
  2. files ship beside it134 of 219 authors, 270 of 449 skills
  3. executable scripts ship inside24 of 219 authors, 41 of 449 skills

The folders they converge on

  1. references/86 of 219 authors, 174 of 449 skills
  2. evals/30 of 219 authors, 57 of 449 skills
  3. assets/21 of 219 authors, 27 of 449 skills
  4. scripts/21 of 219 authors, 38 of 449 skills
  5. examples/16 of 219 authors, 20 of 449 skills
  6. agents/13 of 219 authors, 22 of 449 skills

  • Email marketing bible

    CosmoBlk/email-marketing-bible Skill

    259★

    Email marketing skill for Claude Code. 55K words, 908 sources, 19 industry playbooks. Install the skill and Claude becomes your email marketing expert.

  • Ultimate seo geo

    mykpono/ultimate-seo-geo Skill

    64★

    The definitive SEO + GEO skill for Claude. Full site audits with scored findings, AI search optimization (Google AI Overviews, ChatGPT, Perplexity), schema generation, E-E-A-T assessment, and 20 diagnostic scripts. Three modes: Audit → Plan → Execute.

  • Content creator

    IJONIS/geo-lint/skills/content-creator Skill

    38★ repo

    The first open-source GEO linter. 92 rules for SEO, GEO, and content quality — built for AI agents to run, read, fix, and re-lint automatically.

  • Grounded copy

    HiroHyun/grounded-copy Skill

    17★

    Style gate for marketing and web copy: every claim states a feature, a number, or a mechanism. Agent skill (Claude Code / Codex / Cursor) + deterministic linter covering 9 languages + CI hook.

  • Ad copy

    robpalmer99/claude-code-copywriting-skills/ad-copy Skill

    no license16★ repo

    Five free Claude Code skills for direct response copywriting — by Rob Palmer. Companion to robpalmer.com/blog/claude-code-copywriting-skills

  • Assets

    chanktb/claude-google-ads/skills/assets Skill

    10★ repo

    Find where your Google Ads budget leaks, cut waste, and scale your ecommerce store safely — 15 skills: audit, money-leak diagnostics, plan, campaign builders, safe push, monitor, optimize.

  • Aeo content strategy

    jrr996shujin-png/openclaw-seo-aeo-skills/aeo-content-strategy Skill

    10★ repo

    SEO & AEO skill pack for OpenClaw — diagnose website health, mine long-tail questions from Reddit/Quora, track keyword rankings & competitor content, and generate monthly reports with AI-ready recommendations.

  • Anthropic claude opus 4 6

    edholofy/dojo.md/.claude/skills/ad-copy-google-ads/anthropic--claude-opus-4-6 Skill

    9★ repo

    University for AI agents. 92 courses, 4400+ scenarios, any model via OpenRouter. Auto-training loops generate per-model SKILL.md documents. Works with Claude Code, OpenClaw, Cursor, Windsurf. No fine-tuning required.

  • Arabic brand voice

    smeseik-ai/arabic-content-studio/skills/arabic-brand-voice Skill

    no license5★ repo

    Professional Claude Skills for Arabic content teams — production, culture, SEO, brand voice, logo design a community initiative by Viral

  • Snapgen marketing tracker

    HoangAViet/AI-Marketing-Kit/skills/snapgen-marketing-tracker Skill

    3★ repo

    AI-powered marketing skills, templates & resources for Claude Code and Cowork — 90-day content tracker, 230+ tweets, reply templates, curated tools

  • Copywriting skill

    judicael-s/Copywriting-skill Skill

    3★

    Free agent copywriting skill library with Eddie and Drayton principles, human voice rules, SEO/French/social/career workflows, examples, and tests.

  • Brand voice

    horizon-foundry/foundry/skills/brand-voice Skill

    1★ repo

    Claude Code skills for software delivery integrity: frame, document, instrument, and audit AI-built software before it ships, ending in a ship/no-ship verdict. From Horizon Foundry.

  • Ad copy creator

    genfeedai/skills/ad-copy-creator Skill

    1★ repo

    AI skills for content creation, SEO, advertising, image prompting, and strategy. Works standalone with Claude Code — works better with Genfeed.ai. Install: bunx skills add genfeedai/skills

  • Brand voice

    mcltyl/brand-voice-skills/skills/brand-voice Skill

    1★ repo

    Keep your brand voice consistent — even when AI writes for you. Uses BRAND_VOICE.md profile for tone, vocabulary, style.

  • Brand positioning

    KEITH-GJINO/Marketing-Skills/brand-positioning Skill

    1★ repo

    A curated collection of Claude Skills for marketers and founders. Includes copywriter, SEO strategist, brand positioning, email marketer, and landing page optimizer skills built on the official Claude Skills format.

  • Brand voice

    0xelitesystem/claude-skills-templates/skills/brand-voice Skill

    1★ repo

    Five production-ready Claude Skill templates: one-pager writer, code reviewer, brand voice keeper, CSV cleaner, decision-doc generator. Each demonstrates a different SKILL.md pattern. Drop into Claude Code or Claude.ai. MIT licensed.

  • Email marketing skill

    Dewensong/email-marketing-skill Skill

    1★

    Reusable email marketing skill with local-first setup, knowledge-driven drafting, SMTP/IMAP sending, and safety guardrails.

  • Brand voice

    propiter/landing-craft/skills/brand-voice Skill

    1★ repo

    SDD, but for landing pages — a phased multi-agent workflow that ships modern, high-converting landings that don't look AI-generated. One-command install.

  • Seo content strategy

    brandenburgpaul/seo-content-strategy Skill

    0★

    Advanced SEO Content Strategy & On-Page Auditor for AI Agents. Converts raw keyword data into multi-sprint execution roadmaps and provides platform-aware, competitive SEO audits with ready-to-paste assets.

  • Aeo llm content planner

    search-atlas-group/amm-founding-circle/skills/aeo-llm-content-planner Skill

    0★ repo

    The AMM founding-circle home base: 36 Claude skills (AEO/SEO + agentic engineering + security), the agentic ladder, playbooks, and automations. No paid APIs required.

  • Pinterest analytics

    mohamednidsaid/pinterest-skill/pinterest-analytics Skill

    0★ repo

    A Claude skill for analyzing Pinterest data

  • Brand voice

    etopple/etop-public-skills/skills/brand-voice Skill

    0★ repo

    Free, open Agent Skills from eTop Technology — news, brand-voice, and meeting-prep. Turn a generic AI into a domain expert in any tool.

  • Brand voice

    frankxai/creator-skills/skills/brand/brand-voice Skill

    0★ repo

    Creator-lane agent skills from Agentic Creator OS. Install: npx skills add frankxai/creator-skills

  • Ad copy ai mcp

    CSOAI-ORG/ad-copy-ai-mcp/io.github.CSOAI-ORG/ad-copy-ai-mcp MCP server

    0★ repo

    Ad Copy Ai MCP Server by MEOK AI Labs

  • Content calendar ai mcp

    CSOAI-ORG/content-calendar-ai-mcp/io.github.CSOAI-ORG/content-calendar-ai-mcp MCP server

    0★ repo

    Content Calendar Ai MCP Server by MEOK AI Labs

  • Press Release

    pipeworx-io/mcp-press-release/io.github.pipeworx-io/press-release MCP server

    0★ repo

    press-release MCP — wraps StupidAPIs (requires X-API-Key)

  • Brand voice

    zoharbabin/brand-voice/io.github.zoharbabin/brand-voice MCP server

    0★ repo

    Enforce brand writing guidelines in Claude Code — PostToolUse hook + MCP server

  • Ultimate seo geo

    mykpono/ultimate-seo-geo/plugins/ultimate-seo-geo/skills/ultimate-seo-geo Skill

    64★ repo

    The definitive SEO + GEO skill for Claude. Full site audits with scored findings, AI search optimization (Google AI Overviews, ChatGPT, Perplexity), schema generation, E-E-A-T assessment, and 20 diagnostic scripts. Three modes: Audit → Plan → Execute.

  • Ad copy compliance review

    allinherog-star/ai-skills/skills/ad-copy-compliance-review Skill

    no license47★ repo

    AI Skills（ai-skills.ai）是一个面向各行各业的 AI 技能库。可直接用于openclaw，Hermes，qclaw，claude code，codex等智能体平台。为你的职业发展、行业竞争力，增加更多可能。

  • Brand voice synthesizer

    respira-press/agent-skills-wordpress/skills/brand-voice-synthesizer Skill

    40★ repo

    Agent skills for WordPress — works in Claude Code, Codex, Antigravity, Cursor, and any agent supporting Skills + MCP. Audit, optimize, fix, and migrate WordPress sites.

  • Dsgvo email marketing

    wuemaikblume/dsgvo-skills/claude/skills/dsgvo-email-marketing Skill

    no license11★ repo

    DSGVO Compliance Skills für Claude AI / Claude Code — DACH-fokussierte Best-Practice-Sammlung für Drittlandtransfer (Art. 44-49) mit US-CLOUD-Act-Hinweis

  • Anthropic claude sonnet 4 6

    edholofy/dojo.md/.claude/skills/ad-copy-google-ads/anthropic--claude-sonnet-4-6 Skill

    9★ repo

    University for AI agents. 92 courses, 4400+ scenarios, any model via OpenRouter. Auto-training loops generate per-model SKILL.md documents. Works with Claude Code, OpenClaw, Cursor, Windsurf. No fine-tuning required.

  • Brand voice adapter

    walterwritesai/walter-skills/skills/brand-voice-adapter Skill

    8★ repo

    Free Claude skills for SEO content: AI humanizer, AI detection bypass, keyword preservation, agency QC, local SEO, programmatic SEO, content repurposing. Drop-in markdown for Claude projects. MIT licensed.

  • Value proposition

    ananas-agency/B2B-GTM-Suite/1 Value Proposition/value-proposition Skill

    no license7★ repo

    AI agent skills that turn Claude into a guided B2B go-to-market strategist — value propositions, buyer personas, buying-process maps, validation experiments, and send-ready messaging, built through step-by-step interviews.

  • Ad copy generator

    WesleySmits/agent-skills/.agent/skills/ad-copy-generator Skill

    no license6★ repo

    43 production-ready skills for AI coding agents. Works with Claude, GitHub Copilot, Cursor, Windsurf, and Zed.

  • Hormozi content copywriting

    Wrenbjor/Hormozi-Marketing-Agent-Skills/plugins/hormozi-marketing-skills/skills/hormozi-content-copywriting Skill

    5★ repo

  • Ad copy

    Gekkos-tech/agency-os/plugins/ad-creative/skills/ad-copy Skill

    4★ repo

    The complete Claude Code toolkit for web & advertising design agencies — 6 plugin bundles for the full agency workflow

  • Content strategy

    rampstackco/claude-skills-seo/skills/content-strategy Skill

    4★ repo

    SEO-focused 12-skill curated subset of claude-skills. For SEO consultants and freelancers using Claude Code.

  • Creator content calendar

    SkillMedev/creator-studio/skills/creator-content-calendar Skill

    2★ repo

    Six skills for video and podcast creators who publish consistently and grow.

  • Analyzing marketing campaign

    afelipeg/Anthropic-Skills-for-enterprise-marketing-os/skills/analyzing-marketing-campaign Skill

    1★ repo

    30 connected Claude Skills for enterprise marketing ops. Install in-house to replace fragmented tools or reclaim outsourced operations. Marketing & Comms [working & non-working media]· CRM & Growth · Shopper & Trade · RGM · Finance.

  • Postking brand voice

    bitsandtea/postking-skills/skills/postking-brand-voice Skill

    1★ repo

    Teach any AI agent to run your content marketing. Open-source skill for PostKing - generate posts, plan content weeks, ship blog articles, build landing pages - installable in Hermes, Claude, and Codex.

  • Content calendar

    mb3rgel-ui/nova-claude-skill/skills/content-calendar Skill

    no license1★ repo

    Nova — AI Content Studio for Claude Code. Content calendar, research, carousels, blog images, X posting.

  • Google ads ad copy

    kastriasani/google-ads-skills/skills/google-ads-ad-copy Skill

    1★ repo

    13 Claude Code Agent Skills for Google Ads (research, planning, build, optimization, reporting) with a premium visual dashboard and a live example per skill.

  • Ad copy

    m-binimran/marketing-pack/skills/ad-copy Skill

    1★ repo

    Full-stack Claude Code pack for marketers: FTC claim-substantiation, CAN-SPAM, deliverability, privacy & no-fabricated-metrics guardrails + skills for positioning, ad copy, landing pages, email, SEO, A/B tests & analytics, loops & review agents. Not legal advice.

  • Brand voice

    harsh220601/groundwork-agent-skill/stress-tests/decoy-skills/brand-voice Skill

    1★ repo

    Evidence-first Agent Skill for reliable software engineering: reproduce, verify, root-cause, and document every change.

  • Brand voice

    yigityildiz0/universal-ai-skill-library/skills/archive-variants/brand-voice Skill

    no license1★ repo

    531 searchable AI Agent Skills for Claude Code, OpenAI Codex, and OpenCode — EN/TR catalog, platform and risk notes, direct ZIPs, and curated bundles.

  • Brand voice

    vivekkhimani/gtm-tools-template/.agents/skills/brand-voice Skill

    1★ repo

    Agent-first GTM operating manual template: positioning, lead pipeline, outreach, playbooks, investor materials + 22 agent skills

  • Brand voice guide

    esmefong/gtm-skills/brand-voice-guide Skill

    0★ repo

    Reusable AI skills for go-to-market engineering: ICP research, brand voice, signal-driven outbound, positioning, lead scoring, and RevOps. Claude Code format.

  • Ad copy ab generator

    kochellenk-afk/google-ads-diagnostic-toolkit/skills/ad-copy-ab-generator Skill

    0★ repo

    10 production Claude Skills covering the full Google Ads diagnostic lifecycle: waste, spikes, Quality Score, budgets, reporting

  • Brand voice kit

    architshahdigital/claude-marketing-skills/skills/brand-voice-kit Skill

    no license0★ repo

    🧠 Original Claude Agent Skills for AI-native digital marketing — GEO/AEO, paid ads, SEO, and content systems. Built by Archit Shah. All rights reserved.

  • Content strategy

    DariuszCiesielski/polish-agent-skills/skills/content/content-strategy Skill

    0★ repo

    🇵🇱 Polskojęzyczne skille agentowe (Claude Code, Gemini CLI, Cursor) — marketing, SEO, content, sprzedaż

  • Brand voice

    bndkts/copycraft/skills/brand-voice Skill

    0★ repo

    Bilingual (English + German) copywriting toolkit for Claude — brand voice, conversion copy, editing, headlines & CTAs, landing pages, SEO, de-AI humanizing, and native German localization that avoids translationese.

  • Brand voice

    euphoriawolf/ai-assisted-app-kit/skills/new-app/templates/project-kit/brand-voice Skill

    0★ repo

    A kit for building web apps with an AI coding agent: Claude Code skills that interview you, scaffold the app, write its living docs, and install per-project skills — on top of a production Cloudflare stack (auth, D1, queues, design system).

  • Email marketing

    nexu-io/open-design/design-templates/email-marketing Skill

    85,608★ repo

    🎨 The open-source Claude Design alternative. 🖥️ Local-first desktop app. 🖼️ Your coding agent becomes the design engine: prototypes, landing pages, dashboards, slides, images & video — real files, HTML/PDF/PPTX/MP4 export. 🤖 Claude Code / Codex / Cursor / Gemini / OpenCode / Qwen & 20+ CLIs via BYOK.

  • Email marketing

    nexu-io/open-design/plugins/_official/examples/email-marketing Skill

    85,608★ repo

    🎨 The open-source Claude Design alternative. 🖥️ Local-first desktop app. 🖼️ Your coding agent becomes the design engine: prototypes, landing pages, dashboards, slides, images & video — real files, HTML/PDF/PPTX/MP4 export. 🤖 Claude Code / Codex / Cursor / Gemini / OpenCode / Qwen & 20+ CLIs via BYOK.

  • Content strategy

    sickn33/agentic-awesome-skills/plugins/agentic-awesome-skills-claude/skills/content-strategy Skill

    44,658★ repo

    AAS Core is the local, agent-first control plane for complete catalog discovery, agent-owned selection, stack validation, and planning, backed by 1,987+ agentic skills. Includes CLI, local MCP, catalog, plugins, and Workbench.

  • Content strategy

    sickn33/agentic-awesome-skills/plugins/agentic-awesome-skills/skills/content-strategy Skill

    44,658★ repo

    AAS Core is the local, agent-first control plane for complete catalog discovery, agent-owned selection, stack validation, and planning, backed by 1,987+ agentic skills. Includes CLI, local MCP, catalog, plugins, and Workbench.

  • Content strategy

    sickn33/agentic-awesome-skills/plugins/agentic-bundle-marketing-growth/skills/content-strategy Skill

    44,658★ repo

    AAS Core is the local, agent-first control plane for complete catalog discovery, agent-owned selection, stack validation, and planning, backed by 1,987+ agentic skills. Includes CLI, local MCP, catalog, plugins, and Workbench.

  • Content strategy

    sickn33/agentic-awesome-skills/skills/content-strategy Skill

    44,658★ repo

    AAS Core is the local, agent-first control plane for complete catalog discovery, agent-owned selection, stack validation, and planning, backed by 1,987+ agentic skills. Includes CLI, local MCP, catalog, plugins, and Workbench.

  • Value proposition

    phuryn/pm-skills/pm-product-strategy/skills/value-proposition Skill

    25,257★ repo

    PM Skills Marketplace: 100+ agentic skills, commands, and plugins — from discovery to strategy, execution, launch, and growth.

All 482 in the catalog