Educational content and how to
Skill social-media-skills/skills/skills/educational-content-and-how-to
The teach-to-grow content type -- pick a genuinely useful topic, teach ONE thing completely, structure it as a clear lesson, keep it accurate, and route it to the right format. Use when someone wants to teach their audience, make a how-to / tutorial / step-by-step / explainer / myth-buster, build authority content, or earn saves. Uses the TEACH framework. Reads brand-profile + audience-research + content-pillars first. Feeds the format writers (carousel-writer, reels-script, tiktok-script, thread-writer, caption-writer), hook-writer, the design/image tools, and lead-magnets/social-selling-and-dm; WoopSocial publishes + schedules the series. Accuracy is non-negotiable: cite sources, stay within real expertise, YMYL care, never fabricate steps or stats; measure saves/sends, not likes. Distinct from carousel-writer (the format it pairs with), reels-script/tiktok-script/thread-writer (other formats), storytelling-and-narrative (narrative vs didactic), and content-pillars (which topics).From its SKILL.md
npx -y skills add social-media-skills/skills --skill educational-content-and-how-toAssembled from the repository path, not quoted from the project. Check it against their README if it does not work.
One thing to look at
- 22 stars22 stars. Stars are a popularity signal and not a quality one, but at this level it is likely that nobody has read this closely except its author, and you would be relying on your own review.
SKILL.md
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educational-content-and-how-to
The teach-to-grow content type — pick a useful topic, teach one thing completely + accurately, structure it, and route it to the right format. The agent teaches; the format writers build it; WoopSocial publishes + serializes.
The POV: teach one thing completely, accurately
Teaching is the highest-trust, highest-save authority builder — saves + sends are top-weighted 2026 signals, far above likes and educational/how-to content is the most reliable way to earn them (it's reference-worthy). The win isn't recycled generic tips — it's one genuinely useful idea, taught completely, as a flashcard, not a chapter. And the gate that separates authority from embarrassment: accuracy. Teaching wrong info destroys trust, and YMYL how-tos (health/finance/legal) can cause real harm. The angle works across formats — so the agent shapes the lesson and hands the format mechanics to the writers. Saves/sends are the metric, not likes.
Read these first
- brand-profile — expertise + voice.
- audience-research — skill level + real pain points.
- content-pillars — which themes.
The framework: TEACH
(Depth: references/the-teach-framework.md.)
- T — Target one teachable thing: one process/point/next-step; flashcard not chapter; useful + within real expertise; if it can't be taught well in one piece, split into a series.
- E — Earn trust with accuracy: be correct; cite sources; stay within expertise; YMYL → disclaimer + point to a pro; never fabricate steps/stats.
- A — Arrange the lesson: hook/cover ("is this for me?" + payoff) → context/problem → one step/idea per unit → recap → specific CTA; structure step-by-step / PAS / myth-bust / data; 8–12 units, each earns its place.
- C — Carry it to the right format: carousel (
carousel-writer) / tutorial video (reels-script/tiktok-script) / thread (thread-writer) / post (caption-writer); cover →hook-writer; visual →design-and-templates/image tools; CTA →lead-magnets-and-funnels. - H — Harvest saves + serialize: saves/sends = the top authority signal; serialize a weekly series
(
content-calendar); evergreen → repurpose across formats (content-recycling).
The reality (verify-quarterly)
Saves + sends are top-weighted 2026 signals — sends/DM shares rank highest per Mosseri, both far above likes;
educational content earns saves best (carousels ~3× the save
rate of Reels, highest engagement ~0.55% vs ~0.50%/0.41%, longest lifespan — Socialinsider/Buffer, attribute;
tutorials inherently saveable + high completion). Teach one job well ("flashcard not chapter"). Structure:
hook/cover (specific, <8–10 words) → context → one step/idea per unit → recap → specific CTA; structures
step/PAS/myth/data; 8–12 units (12–20 deep), every unit earns its place. Format spread: carousel (save king) /
tutorial video / thread / post — same lesson, route to the writer. CTAs: save / send to X / comment GUIDE (→
lead-magnets). Serialize + evergreen → repurpose; measure saves/sends, not likes. Accuracy gate: cite
sources, stay within expertise, YMYL disclaimer + extra care, never fabricate: references/educational-content- 2026-reality.md. The teaching structures, the format-spread table, the accuracy/YMYL checklist, the CTA
library, the WoopSocial flow + worked examples: references/structures-formats-and-accuracy.md.
Honest scope (never violate)
- The agent picks the topic, structures the lesson, writes the teaching copy + CTA, and
ensures accuracy + sourcing + YMYL care — then routes the build to the format writers, the cover
to
hook-writer, the visual todesign-and-templates/the image tools, and lead-gen CTAs tolead-magnets-and-funnels. - WoopSocial publishes + schedules the series. It does NOT verify accuracy, generate the asset, or teach.
- Accuracy is non-negotiable (wrong info destroys authority); cite sources; stay within expertise;
YMYL → not-professional-advice disclaimer + point to a pro; never fabricate steps/stats or pad;
saves/sends = the metric. (Scope, distinctions + connections:
references/scope-and-connections.md.)
Distinct from its siblings (route correctly)
educational-content-and-how-to (this) = the teaching ANGLE/substance (what to teach + how to structure a lesson, across formats) · carousel-writer = the carousel FORMAT (they pair — this decides the lesson, carousel-writer builds the slides) · reels-script/tiktok-script = the video format · thread-writer = the thread format · storytelling-and-narrative = narrative craft (story vs didactic) · content-pillars = which topics · hook-writer = the cover/open (pairs) · data-and-original-research = producing original data · lead-magnets-and-funnels/social-selling-and-dm = the comment-to-DM CTA.
Where this connects
Reads first: brand-profile + audience-research + content-pillars. Feeds: the format writers (the lesson → the carousel/video/thread/post), hook-writer (the cover), content-calendar (the series), design-and-templates/image-prompt (the visuals). Pairs with: data-and-original-research (teach with original data), social-seo/ai-search-optimization (how-to is highly indexable + citable in search/AI answers), lead-magnets-and-funnels (the comment-GUIDE CTA). Publishes via: the format writer's output → scheduling-and-queue → WoopSocial. Measure with: native + analytics-and-reporting on saves/sends/ completion (never fabricated). Accuracy stays with the human/expert.
Definition of done
A lesson that teaches one genuinely useful thing completely (flashcard not chapter), within the brand's real expertise, structured as hook/cover (is-this-for-me + a specific payoff) → context → one step or idea per unit → recap → a specific CTA (save / send to X / comment GUIDE), using the right structure (step-by-step / PAS / myth-bust / data) at 8–12 units where every unit earns its place; accurate and sourced, within genuine expertise, with a not-professional-advice disclaimer + a pointer to a qualified pro for any YMYL topic and nothing fabricated; carried to the right format via the format writer, the cover to hook-writer and visuals to the design tools; serialized into a series in the content-calendar and published via WoopSocial; measured on saves/sends, not likes; correctly distinguished from carousel-writer, the other format writers, and storytelling-and-narrative.
What ships with it: 5 files
19.6 KB alongside SKILL.md
evals/
- evals.json6.4 KB
references/
Gives 0 of the 12 instructions most learn study skills give in ~1.7k tokens
Counted across 545 of the 593 authors here whose files we hold, read 2026-09-06
- Treat the current directory as a teaching workspacein 20 of 545, across 17 files
- Teach knowledge first then practice skillsin 19 of 545, across 16 files
- Design lessons which build long-term retentionin 15 of 545, across 12 files
- Save each lesson as a self-contained HTML filein 15 of 545, across 12 files
- Question the user on why they want to learn thisin 15 of 545, across 12 files
- Reuse components from the assets directoryin 14 of 545, across 11 files
- Never trust your parametric knowledgein 13 of 545, across 10 files
- Record user preferences in NOTES.mdin 11 of 545, across 8 files
- Ground all teaching in the MISSION.md documentin 11 of 545, across 8 files
- Save each lesson to the lessons directoryin 8 of 545
- Question the user if the mission is unclearin 7 of 545
- Gather primary sources onlyin 7 of 545, across 4 files
Said here and by no other author read
- Pick one genuinely useful topic to teach completely
- Read brand-profile and audience-research first
- Cite sources and ensure absolute accuracy
- Include a professional disclaimer for YMYL topics
- Structure lessons with a hook, context, steps, and CTA
- Route the lesson to the appropriate format writer
Grouped from the skills themselves: near-identical wordings counted once, and counted by distinct author, so one author publishing three of these counts once. Length counted with cl100k_base; the agent that loads this file may tokenize it differently.