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Seo content brief

Skill marketingskills/seo/skills/seo-content-brief

Open-source skills that turn your agent into an SEO operator. Diagnose traffic decay, write refresh briefs, build proposals, and generate client-ready reports.

Install
npx -y skills add marketingskills/seo --skill seo-content-brief

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Create a search-intent, entity, outline, and internal-link brief for a new page. Use when Codex needs to produce a content brief optimized for SEO performance.

SKILL.md

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SEO Content Brief

Overview

Produce a detailed content brief for a new page targeting a specific keyword or topic. The brief covers search intent analysis, key entities, content outline, internal link suggestions, and technical SEO recommendations.

Inputs

  • Target keyword or topic
  • Optional: target URL path, target audience notes

Workflow

  1. Search the target keyword and analyze the top 5-10 organic results.
  2. Determine the dominant search intent: informational, commercial, navigational, or transactional.
  3. Analyze each top result for:
    • Content format (guide, list, comparison, tool, etc.)
    • Sections and headings used
    • Entities covered (people, places, concepts, tools)
    • Content depth (word count, media, data)
    • SERP features present
  4. Identify content gaps: what the top results miss.
  5. Write the brief with:
    • Target query and secondary keywords
    • Recommended title and meta description
    • Content outline with H2/H3 structure
    • Key entities to include
    • Internal link opportunities (from existing site content)
    • Schema type recommendation
    • Word count target and format recommendation

Output

Structured content brief ready for a writer.

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