Conversion caliber
Skill maojiebc/majia-siyu-team/plugins/ops-ad-officer/skills/conversion-caliber
私域专家团 · 马甲实战版 — 结构化 Task Runtime + 单步路由 + 四官隔离评审 + 四层质量门(判官/蒙卡走 B 路径零 API),/siyu 一个入口 · v0.7.0
npx -y skills add maojiebc/majia-siyu-team --skill conversion-caliberAssembled from the repository path, not quoted from the project. Check it against their README if it does not work.
2 things to look at
- 14 days oldThe repository was created 14 days ago. New is not bad, but a brand new repository carrying a familiar-sounding name is the shape a typosquat arrives in, and there has been no time for anyone else to find a problem with it.
- 1 stars1 stars. Stars are a popularity signal and not a quality one, but at this level it is likely that nobody has read this closely except its author, and you would be relying on your own review.
What its author says it does
Copied from the file, not written here
转化口径定义库(UV→加微→首单→复购)。Use this skill when 定义/核对转化漏斗每一跳的分子分母与时间窗时。
SKILL.md
2.1 KB, 752 tokens by cl100k_base, as published. Nobody here has run it
转化口径定义库(UV→加微→首单→复购)
Overview
对齐方法论引擎「运营即广告」。本 skill 给方法论框架;具体话术/阈值/配比是马甲护城河,标【待马甲填真实SOP】。
方法框架(行业通行版,真实阈值见护城河注入点)
转化口径的价值不在漂亮数字,在能对账、能复盘。每一跳都定义清楚再谈优化。
- 每跳写死分子 / 分母 / 时间窗:加微率 = 加微数 ÷ 什么(进店 UV?扫码曝光?)÷ 什么周期。分母不同,同一个「加微率」能差好几倍。
- 区分累计与周期:会员数、加微数默认是累计量;转化率、活跃度是周期量。大数(如「累计 X 万会员」)一定带约束条件,别拿累计充当月活。
- 漏斗逐跳看,不看总转化:UV→加微→首单→复购,哪一跳掉得最狠,问题就在那跳,别笼统说「转化低」。
- 口径先于工具:先把口径定义写清,再谈接 BI 埋点;口径没定就埋点,埋出来的也是糊涂账。
各行业各阶段的真实基准值、健康区间是马甲护城河,标【待马甲填真实SOP】,由本人注入。
交付模板
| 动作 | 触发人群 | 话术/物料 | 时间点 | 责任人 | 可埋点指标 | 风险兜底 |
|---|---|---|---|---|---|---|
| 示例 | 待填 | 待填 | 待填 | 待填 | 待填 | 待填 |
成功指标(可埋点,对接某 BI 平台)
- 待填(须写清分子/分母/时间窗)
合规约束(合规官会查)
- 不诱导分享 / 不绝对化用词 / 不未授权收集个人信息 / 裂变走企微官方路径
不知道下一步用哪个 skill?
输入 /siyu。
这是私域工具箱的导航入口。它会读取刚才的具体结论,选择当前最值得处理的一个方向,
并直接路由到对应 skill。迷路了就回 /siyu。