Revenue model
Designs pricing hypotheses, revenue scenarios, and unit-economics checks including CAC, ARPU, churn, LTV, and payback for software ideas. Use when the user asks about pricing, willingness to pay, unit economics, ARR, MRR, or revenue projections.From its SKILL.md
npx -y skills add eltntawy/idea-discovery-playbook --skill revenue-modelAssembled from the repository path, not quoted from the project. Check it against their README if it does not work.
One thing to look at
- 0 stars0 stars. Stars are a popularity signal and not a quality one, but at this level it is likely that nobody has read this closely except its author, and you would be relying on your own review.
SKILL.md
1.8 KB, 369 tokens by cl100k_base, as published. Nobody here has run it
Revenue Model
Checklist
- Anchor pricing to competitor bands
- State the target segment and pricing logic
- Build base, upside, and downside scenarios
- Estimate CAC by channel
- Compute ARPU, churn, LTV, payback, and LTV:CAC
- Record whether economics support strong go, conditional go, or kill
Scenario table
| Scenario | Price | Adoption | CAC | Churn | LTV | LTV:CAC | Notes |
|---|---|---|---|---|---|---|---|
| Base | |||||||
| Upside | |||||||
| Downside |
Default monthly churn to 5% unless evidence says otherwise.
LTV:CAC decision bands (canonical)
| LTV:CAC (base case) | Interpretation |
|---|---|
| < 2:1 | Kill cue — economics do not support the stated goal |
| 2:1 to < 3:1 | Conditional go only — name the gap (price, CAC, churn, segment) |
| ≥ 3:1 | Meets bar for Strong go on unit economics (with scorecard and other stages) |
Willingness to pay
Prefer deposits, LOIs, pre-orders, and paid pilots over compliments or email-only signups.
Output
Save to discovery/<topic-slug>/research/YYYY-MM-DD-<topic-slug>-revenue.md.
What ships with it
Read from the repository
Just SKILL.md. No reference files, no scripts.