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Newsletter roi dashboard

Skill Get-Maito/newsletter-skills/skills/newsletter/newsletter-roi-dashboard

Open-source agent skills for newsletter operators.

Install
npx -y skills add Get-Maito/newsletter-skills --skill newsletter-roi-dashboard

Assembled from the repository path, not quoted from the project. Check it against their README if it does not work.

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What its author says it does

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Use when the user asks whether a newsletter is worth the cost, whether to upgrade or pay for tools, whether ads or paid acquisition are profitable, how the newsletter supports business leads or sales, or whether to keep, pause, sell, or invest more.

SKILL.md

2.7 KB, as published. Nobody here has run it

Newsletter ROI Dashboard

Create a decision-ready snapshot of newsletter costs, revenue, attribution, and risk.

Core Rule

Use connected analytics, revenue data, platform costs, ad spend, sponsor history, paid-member data, affiliate data, and downstream business attribution when available. Do not invent revenue, costs, CAC, LTV, conversion rates, lead value, or sponsor performance.

Inputs

  • Newsletter category, cadence, list size, engagement, and source attribution
  • Costs: platform, ads, tools, writers, design, prospecting, integrations, time cost if estimated
  • Revenue: sponsors, paid subs, affiliates, products, services, lead gen, events, donations
  • Business outcomes: website traffic, demos, leads, customers, community growth, partner relationships
  • Decision to support: upgrade, prune, scale ads, hire, sell, pause, monetize, change platform

Workflow

  1. Separate confirmed numbers from assumptions and missing data.
  2. Build a cost/revenue snapshot for the relevant period.
  3. Calculate only metrics supported by data: net revenue, payback, CAC, LTV, RPM, sponsor yield, paid conversion, lead value, or cost per issue.
  4. Identify platform-cost thresholds, acquisition risks, and revenue concentration.
  5. Map newsletter value beyond direct revenue when relevant: leads, sponsor relationships, community, product demand, brand authority.
  6. Recommend a decision and the minimum tracking needed to make the next decision stronger.
  7. Save or hand off ROI notes, metric definitions, and tracking gaps for the connected workspace.

Output Format

When a reusable artifact is useful, follow templates/newsletter-roi-snapshot.md.

Include:

  • ROI snapshot
  • Confirmed data vs missing data
  • Metric table
  • Decision recommendation
  • Risks and thresholds
  • Tracking fixes
  • Connected-workspace handoff notes

Metric table columns:

MetricValuePeriodSourceConfidenceDecision impact

Decision table columns:

OptionUpsideRiskData neededDecision rule

Guardrails

  • Do not treat open rate or subscriber count as revenue proof.
  • Do not recommend upgrading tools without a cost/revenue or workflow rationale.
  • If time cost is estimated, label it clearly as an estimate.
  • If attribution is weak, recommend tracking fixes before large spend decisions.
  • Do not change plans, delete subscribers, pause sends, or sell assets without explicit approval.

Keep looking

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