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North star setting

Skill Dragoon0x/product-skills/skills/pm-strategy-vision/north-star-setting

The product thinking layer for AI agents. 580 skills. 48 commands. 8 domains. - Product strategy, discovery, execution, analytics, growth, experience, conversion, communication and more.

Install
npx -y skills add Dragoon0x/product-skills --skill north-star-setting

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What its author says it does

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Define a north star metric and product vision that aligns the team and guides daily decisions. Covers metric selection, vision articulation, and connecting daily work to long-term direction. Use when the team lacks clear direction, metrics feel arbitrary, or people can't explain what success looks like.

SKILL.md

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North Star Setting

Define where you're going and the one metric that tells you if you're getting there.

How to use

  • /north-star-setting Apply north star constraints to this conversation.
  • /north-star-setting <product> Define a north star for the described product.

Constraints

North Star Metric

  • MUST reflect the core value your product delivers to users
  • MUST be a leading indicator of business success, not a lagging one
  • Revenue is not a north star — it's an outcome. The metric that drives revenue is the north star.
  • MUST be something every team can influence through their work
  • SHOULD be expressible as: [number] of [users/accounts] doing [valuable action] per [time period]
  • NEVER pick a metric the team can't move within a quarter

Vision Articulation

  • MUST be describable in 1-2 sentences that anyone in the company can repeat
  • SHOULD paint a picture of the future state, not the product features
  • MUST connect to a real user need, not a technology capability
  • NEVER use buzzwords or internal jargon in the vision statement
  • SHOULD inspire without being delusional — ambitious but grounded

Connecting Vision to Work

  • Every team's quarterly goals MUST connect back to the north star
  • MUST be able to draw a clear line from any initiative to the north star metric
  • If you can't connect a project to the north star, question whether it belongs on the roadmap
  • SHOULD break the north star into input metrics that individual teams own
  • MUST review north star progress at a regular cadence with the team

Evolution

  • North star metrics SHOULD evolve as the product matures
  • Early stage: activation and retention signals
  • Growth stage: engagement and expansion signals
  • Mature stage: efficiency and monetization signals
  • MUST revisit at least annually. A metric that was right 2 years ago may be wrong today.

Anti-Patterns

  • The Vanity North Star: a metric that goes up and to the right but doesn't correlate with business health
  • The Unchangeable North Star: clinging to a metric after the business has outgrown it
  • The Dashboard North Star: tracking it on a dashboard but not using it to make decisions
  • Too Many North Stars: if you have 5, you have zero. Pick one.
  • Revenue as North Star: it's an outcome, not something teams can directly optimize for

Keep looking

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