Landing page gen
Skill Dokkabei97/forged-claude-code/skills/cmo/landing-page-gen
Designs and generates conversion-optimized landing pages with Hero, benefits, social proof, CTA, and FAQ sections. Outputs HTML/React code with Tailwind CSS styling.From its SKILL.md
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SKILL.md
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Landing Page Generator - Conversion-Optimized Pages
Overview
Generates landing pages that convert visitors into users. Every section has a job — no decorative filler.
1. When to Apply
| Trigger | Behavior |
|---|---|
| Product launch / Product Hunt | Full landing page generation |
| "landing page", "waitlist" | Interactive page builder |
| A/B test variant needed | Alternative section variants |
2. Landing Page Structure
Must-Have Sections (in order)
1. Hero (Above the fold)
├── Headline (6-12 words, core benefit)
├── Subheadline (1-2 sentences, how)
├── CTA Button (action verb, specific)
└── Social proof snippet (user count, logos, rating)
2. Problem Statement
└── "You know this pain..." (empathy-driven)
3. Solution / How It Works
├── 3-step process or feature highlights
└── Screenshot / Demo GIF
4. Benefits (not features)
├── Benefit 1 + icon
├── Benefit 2 + icon
└── Benefit 3 + icon
5. Social Proof
├── Testimonials (with photo, name, title)
├── Customer logos
└── Stats (users, uptime, satisfaction)
6. Pricing (if applicable)
└── Simple tiers (Free / Pro / Enterprise)
7. FAQ
└── 5-7 common objections answered
8. Final CTA
├── Repeat headline
└── CTA button (same as hero)
3. Copywriting Formulas
Hero Headline Patterns
- [Verb] [desired outcome] without [pain point]
→ "Ship features faster without breaking things"
- The [category] that [key differentiator]
→ "The analytics tool that respects user privacy"
- [Outcome] in [timeframe]
→ "Beautiful docs in 5 minutes"
- Stop [pain]. Start [gain].
→ "Stop guessing. Start knowing."
CTA Button Patterns
✅ Good: "Start Free Trial" / "Get Started Free" / "Try It Now"
❌ Bad: "Submit" / "Click Here" / "Learn More"
Rule: [Action Verb] + [Value] + [Urgency hint]
→ "Start Building — Free Forever"
→ "Join 2,000+ Teams"
4. Technical Output
React + Tailwind (default)
export default function LandingPage() {
return (
<main className="min-h-screen">
{/* Hero */}
<section className="px-6 py-24 text-center">
<h1 className="text-5xl font-bold tracking-tight">
{headline}
</h1>
<p className="mt-6 text-xl text-gray-600 max-w-2xl mx-auto">
{subheadline}
</p>
<a href="/signup" className="mt-8 inline-block px-8 py-4 bg-blue-600 text-white rounded-lg text-lg font-semibold hover:bg-blue-700">
{cta}
</a>
</section>
{/* ... more sections */}
</main>
)
}
HTML (for static sites)
Static HTML with inline Tailwind classes, no build step required.
5. Conversion Checklist
- [ ] Hero headline is benefit-focused (not feature-focused)
- [ ] CTA is above the fold
- [ ] Only ONE primary CTA per page (don't split attention)
- [ ] Social proof is visible early (above fold or just below)
- [ ] Page loads in < 3 seconds
- [ ] Mobile-responsive
- [ ] No navigation links that distract from CTA
- [ ] FAQ addresses top 3 objections
- [ ] Final CTA repeats at bottom
6. Tool Coordination
| Tool | Purpose |
|---|---|
| Write | Generate page code (React/HTML) |
| Read | Reference brand-voice, value-proposition |
7. Boundaries
Will:
- Generate complete landing page code (React/HTML + Tailwind)
- Apply conversion optimization best practices
- Include all essential sections with copy
- Provide mobile-responsive layouts
- Generate A/B test variants
Will Not:
- Design custom graphics or illustrations
- Set up hosting or deployment
- Create multi-page websites
- Implement payment processing
- Build complex interactive features