Support pricing packaging
Skill alexe-ev/product-plugins/gtm/skills/support-pricing-packaging
Skill library for AI agents — 15 product domains, 121 skills. Tells the agent what to ask, how to reason, and what to output.
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Analyze and recommend pricing structures and packaging options aligned with value delivery and business goals. Use this skill when a team needs to make or review pricing and packaging decisions.
SKILL.md
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Support Pricing & Packaging
Purpose
Help teams structure and analyze pricing and packaging decisions aligned with customer value and business objectives.
Skill type
Conceptual skill with analytical components
Use this skill when
- A new product or feature needs a pricing decision
- Current pricing is creating customer friction or revenue leakage
- The team is designing packaging tiers or bundles
- Pricing needs to be revised as the product evolves
Do not use this skill when
- Pricing research data needs deep statistical analysis (use data-analytics skills)
- The goal is positioning or messaging (use develop-positioning-messaging)
Required inputs
- Product or feature being priced
- Target customer segment
- Business model (subscription, usage-based, one-time, freemium)
Optional inputs
- Current pricing structure
- Customer feedback on pricing
- Competitor pricing
- Unit economics data
- Value metrics (what customers pay for)
Upstream context
Works best when:
- Target segment and ICP are defined
- Product value is understood
- Competitive landscape is known
If upstream context is missing
Provide a pricing framework with options, but flag that the right choice depends on value metric and WTP data.
Downstream handoff
Output can feed:
- plan-product-launch (pricing communication for launch)
- build-business-case (pricing feeds revenue projections)
Instructions
- Identify the value metric (what customers get more/less of as they pay more).
- Review current pricing model and identify friction points.
- Map packaging options to customer segments.
- Evaluate 2–3 pricing structures with trade-offs.
- Recommend packaging tiers with rationale.
- Identify validation steps (pricing research, customer interviews).
Output
Provide:
- Value metric identification
- Pricing model options with trade-offs
- Recommended packaging structure and tiers
- Rationale per tier
- Validation steps before finalizing
- Risks and open questions
Risks / caveats
- Pricing changes are high-stakes and hard to reverse — always validate before shipping
- Willingness-to-pay data must come from customers, not internal assumptions
- Freemium only works when conversion logic is clear
Gives 1 of the 12 instructions most pricing monetisation skills give
Counted across 366 of the 366 authors here whose files we hold, read 2026-08-06
- verify webhook signaturesin 23 of 366, across 19 files
- differentiate tiers using features, limits, or supportin 15 of 366, across 4 files
- read product marketing context before asking questionsin 14 of 366, across 6 files
- base price on perceived value, not costin 14 of 366, across 3 files
- use Van Westendorp to find acceptable price rangein 14 of 366, across 3 files
- use MaxDiff to identify highly valued featuresin 14 of 366, across 3 files
- choose a value metric that scales with customer valuehere, and in 14 of 366, across 9 files
- handle webhook events idempotentlyin 12 of 366, across 6 files
- understand the upgrade context before recommendingin 11 of 366, across 4 files
- align the pricing metric with delivered valuein 10 of 366, across 4 files
- install stripe packagein 10 of 366, across 5 files
- calculate unit economics metricsin 10 of 366, across 5 files
Said here and by no other author read
- review current pricing model for friction points
- map packaging options to customer segments
- evaluate two to three pricing structures with trade-offs
- recommend packaging tiers with rationale
- identify pricing validation steps
- flag missing context if value metrics are unknown
Grouped from the skills themselves: near-identical wordings counted once, and counted by distinct author, so one author publishing three of these counts once.