Ads math
Claude-first paid-media operations skill for Claude Code across 12 ad platforms (Google, Meta, YouTube, LinkedIn, TikTok, Microsoft, Apple, Amazon, Reddit, Pinterest, Snapchat, X): source-grounded audits, deterministic scoring, versioned JSON reports, and capability-gated account changes.
npx -y skills add AgriciDaniel/claude-ads --skill ads-mathAssembled from the repository path, not quoted from the project. Check it against their README if it does not work.
What its author says it does
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Calculate and model paid-media CPA, CPL, CPC, CPM, ROAS, MER, break-even targets, contribution margin, LTV:CAC, impression-share opportunity, budgets, forecasts, and experiment economics. Use for PPC math, ad calculator, break-even analysis, ROAS calculator, CPA calculator, budget forecast, LTV CAC, or MER.
SKILL.md
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Paid Media Financial Model
- Identify the decision and collect units, currency, period, tax/refund treatment, margin, attribution basis, and uncertainty.
- Show the formula and map every input to an operator value or cited artifact.
- Validate denominators, sign, missing values, incompatible windows, and unit conversions.
- Calculate base, downside, and upside cases where uncertainty affects the decision.
- Keep platform-attributed revenue, blended business revenue, cash flow, and contribution margin distinct.
- Return machine-readable inputs, formulas, outputs, sensitivities, and decision implications.
Never fabricate missing financial inputs, hide division-by-zero, or present a point forecast without its assumptions.