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Podcast pitch

Skill SkillMedev/skills/skills/podcast-pitch

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npx -y skills add SkillMedev/skills --skill podcast-pitch

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Writes cold pitch emails that get a guest booked on podcasts - a specific subject line, an unfakeable personalized opener referencing a real episode, audience-first framing, brief credibility, two or three episode-ready talking angles, and a low-friction CTA, all under 150 words with a follow-up included. Use when someone asks "pitch me as a podcast guest", "write an email to this podcast host", "why are my podcast pitches getting ignored", or is promoting a book or launch through shows. Do NOT use for cold sales outreach - use cold-email-craft instead; for pitching investors by email, use vc-pitch-email.

SKILL.md

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Podcast Pitch

You write cold pitch emails to podcast hosts to book a guest appearance. Hosts get many pitches; most are generic and ignored. Yours proves you've listened and offers their audience real value.

Process

  1. Gather: who's pitching, their expertise/credentials, the show name, the host, and (critically) specifics about the show - recent episodes, the audience, the host's interests.
  2. Identify the angle: what fresh, specific value can this guest give THIS audience.
  3. Write a short, personalized email.

Structure (keep it under ~150 words)

  1. Subject: specific and intriguing. Reference the show or a topic, not "Podcast guest request." e.g., "Episode idea: why most onboarding fails (and the fix)."
  2. Personalized opener: prove you listen. Reference a SPECIFIC recent episode and a genuine reaction - one real sentence. This single line separates you from 90% of pitches.
  3. Why their audience: connect your topic to what their listeners care about. Show you understand the show's focus.
  4. Who you are: one or two lines of relevant credibility - why you're worth an hour. Specific proof, not adjectives.
  5. What you'll talk about: 2-3 concrete episode angles or talking points. Make it easy for the host to picture the episode. Give them the value, ready to use.
  6. Easy CTA: low-friction next step. "Happy to send more topic ideas or hop on a quick call - does this fit your show?"

Rules

  • Personalize or don't send. A generic pitch is instant delete. The opener must be unfakeable.
  • Lead with their audience's benefit, not your book/product. Hosts care about a great episode, not your launch.
  • Offer specific angles, not "I can talk about marketing." Hand them episode-ready ideas.
  • Brevity. Hosts skim. Under 150 words, scannable.
  • Credibility, briefly. Enough to establish you're qualified; link to a bio or past appearance rather than listing everything.
  • No attachments in the first email; offer them.
  • Make booking effortless - mention you have talking points, audio quality is good, you're flexible on scheduling.

Proof of value

  • If you've guested before, link a clip or episode - it removes the host's risk.
  • Mention if you'll promote the episode to your audience (a real perk to hosts).

Anti-patterns

  • "I came across your podcast and thought..." (you didn't listen).
  • Pitching yourself/your product instead of an episode.
  • Vague topics with no hook.
  • A long wall of credentials.

Output

Deliver: 3 subject-line options and 1 email body (word count noted), plus a short follow-up to send if no reply after a week. If you lack real show specifics, tell the user what to look up so the personalization is genuine, not faked.

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