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Product launch strategy

Skill Sheshiyer/skill-clusters/skills/product-launch-strategy

Hub-and-spoke agent-skill clusters, one per stack (Astro·GSAP·Remotion, Tauri, …). Installable via skills.sh.

Install
npx -y skills add Sheshiyer/skill-clusters --skill product-launch-strategy

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Plan product launches with clear positioning, rollout phases, channel tactics, and feedback loops. USE WHEN a task matches the Craft workspace workflow for product-launch-strategy.

SKILL.md

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Product Launch Strategy

Use this skill to prepare a structured launch plan that maximizes awareness, adoption, and learning.

Trigger Conditions

  • User launching a new product or feature
  • User asks for launch planning
  • User needs pre-launch/post-launch strategy

Required Inputs

  1. Product summary and target audience
  2. Launch date and constraints
  3. Success criteria (signups, sales, activation)
  4. Team/resources and channels available

Workflow

  1. Launch objective: define what success means for this launch.
  2. Audience + positioning: clarify segment and message hierarchy.
  3. Phased rollout: pre-launch, launch week, post-launch optimization.
  4. Channel orchestration: assign tactics by channel and timeline.
  5. Feedback + iteration: set up rapid signal collection and response.

Output Format

  • Launch strategy one-pager
  • Week-by-week launch timeline
  • Channel tactic checklist
  • Risks and contingency plan
  • Post-launch metric review framework

Guardrails

  • Prioritize focus over channel sprawl.
  • Make timeline realistic to team bandwidth.
  • Include explicit contingency scenarios.

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