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Yt content planner

Skill sergebulaev/youtube-skills/skills/yt-content-planner

YouTube and YouTube Shorts marketing skills for Claude Code and Codex: high-CTR titles, SEO descriptions, retention hooks, thumbnails, and a content plan. Publish via Publora. MIT.

Install
npx -y skills add sergebulaev/youtube-skills --skill yt-content-planner

Assembled from the repository path, not quoted from the project. Check it against their README if it does not work.

One thing to look at

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What its author says it does

Copied from the file, not written here

Build a weekly YouTube upload plan: long-form vs YouTube Shorts mix, posting cadence, per-slot title and thumbnail pairing, hook angle, community-tab posts between uploads, and a goal balance across CTR, retention, and subscribes. Maps Shorts as top-of-funnel that points at long-form, and long-form as the loyalty and watch-time engine. Use to plan a week or a content calendar instead of shipping ad hoc. Not for writing a single title, description, or hook (use the dedicated yt skills).

SKILL.md

4.9 KB, as published. Nobody here has run it

YouTube Content Planner

Turns a channel theme, an audience, and content pillars into a structured week: what to upload, when, in which format, and how the title and thumbnail pair on each slot. It plans; the dedicated skills write each piece.

When to use

  • User says "plan my week of YouTube content" or "build me a content calendar"
  • User wants a long-form vs Shorts mix and a cadence they can hold
  • User wants each slot pre-paired (format, title angle, thumbnail angle, hook)
  • User wants the community-tab posts scheduled between uploads

What it produces

  • A weekly grid: each slot has a format (long-form or Short), a working title angle, a thumbnail angle, the hook formula, the pillar, and a posting window.
  • A long-form vs Shorts ratio sized to the channel's stage and capacity.
  • Community posts placed on the non-upload days to keep the channel warm.
  • A goal balance check: across the week, are you spread across CTR-first, retention-first, and subscribe-first pieces, not all one note.

Steps

  1. Gather inputs. The channel theme/niche, the audience, 3 to 5 content pillars, the target audience timezone, how many videos per week the user can realistically make, and the current stage (new channel vs established). If a channel URL is given, parse it with lib/url_parser.py and ask the user to paste their recent titles and rough view counts.
  2. Set the mix. Size the long-form vs Shorts ratio to capacity and stage. A common growing-channel rhythm is 1 long-form per week plus 3 to 5 Shorts, but consistency over 12 weeks beats volume. Confirm a cadence the user can hold.
  3. Assign pillars to slots so the week is varied, not five takes on one topic.
  4. Pair each slot. For every upload, set:
    • format (long-form or Short)
    • working title angle (which Y1-Y6 formula)
    • thumbnail angle (what it carries that the title does not)
    • opening hook formula (Y7-Y10), matched via the pairing table
    • primary goal (CTR / retention / subscribes)
    • posting window in the audience timezone
  5. Place community posts on the non-upload days (a poll, a tease, a question).
  6. Run the goal balance check. If every slot is CTR-bait or every slot is a deep tutorial, rebalance. Shorts skew top-of-funnel reach; long-form skews watch-time and loyalty. Make sure both jobs are covered.
  7. Hand each slot to the right skill. The planner does not write the final title, description, hook, or thumbnail; it routes each slot to yt-title-optimizer, yt-description-writer, yt-hook-scripter, and yt-thumbnail-brief.
  8. Optional approval + schedule. If the user has videos ready, each one publishes through its own skill via lib.publish(...); the planner only sets the calendar.

Hard rules

Global voice rules: see root SKILL.md Voice rules. Additional skill-specific rules:

  • Cadence must be one the user can hold for at least 12 weeks. Sustainable beats ambitious.
  • Every upload slot is pre-paired: format, title angle, thumbnail angle, hook, goal, and time. No naked "post a video" slots.
  • Shorts and long-form must have a through-line (Shorts point at the library), not two disconnected audiences.
  • Spread the week across CTR, retention, and subscribe goals. Not all one note.
  • Measure long-form watch-time and returning viewers separately from Shorts views. Do not let Shorts reach inflate the read on growth.

Anti-patterns (skill will refuse)

  • An over-ambitious cadence the user cannot sustain (daily long-form for a solo creator).
  • Five slots that are all the same pillar and the same goal.
  • Shorts with no connection to the long-form library.
  • "Post more" as a plan, with no per-slot pairing.
  • Em dashes anywhere in the plan.

Resources

  • ../../references/algorithm-heuristics.md - long-form vs Shorts strategy, timing, signals
  • ../../references/hook-formulas.md - title and hook formulas to assign per slot
  • references/pillars-framework.md - turning a niche into pillars and a balanced mix
  • references/example-week.md - a fully worked weekly grid

Related skills

  • yt-title-optimizer - write the title for each planned slot
  • yt-thumbnail-brief - brief the thumbnail for each planned slot
  • yt-hook-scripter - script the opening for each planned slot
  • yt-description-writer - write the description for each planned slot
  • yt-community-post-writer - the between-uploads community posts

Keep looking

Skills are one crate of 328,083. Ordering is by how many stacks a row turns up in, so the top of any crate is what has actually been picked rather than what has the most stars.