Doe branding

DOE Brand Compliance

Apply the 2025 DOE brand standards to all content. For full details, read doe-brand-guide.md.

Quick Reference

Colors (use ONLY these)

Primary:

Name	Hex	Use
Midnight Blue	#0f142e	Cover backgrounds, dark sections
Cadet Blue	#1a204c	Headers, accents
Clear Blue	#21409a	Links, primary blue
Cardinal Red	#8a181a	Emphasis only — use sparingly
Dark Gray	#293340	Body text
Light Blue	#d9dfea	Light backgrounds, tints

Accent: Energy Blue #085a9b, Deep Green #106636, Energy Green #61ad00, Energy Yellow #ffbe2e, Energy Orange #fa9441, Sky Blue #e7f6f8

Neutral: Dark Cool Gray #52565c, Medium Cool Gray #999999, Soil Brown #5e4f4d, Ivory #fef2e4

Typography (Office documents)

Role	Font	Weights
Sans serif	Arial	Regular, Bold, Italic, Bold Italic
Serif	Times New Roman	Regular, Bold, Italic, Bold Italic

Figtree and STIX Two Text are the preferred DOE typefaces but are not available in Microsoft Office. Use Arial and Times New Roman for all DOCX and PPTX work.

Gradients (approved combinations only)

• Midnight Blue #0f142e to Clear Blue #21409a
• Cadet Blue #1a204c to Energy Blue #085a9b
• Midnight Blue #0f142e to Energy Green #61ad00
• Deep Green #106636 to Energy Green #61ad00

Logo Usage

Three logo files are available as reference files:

• doe-logo-color-horizontal.png — preferred for most uses
• doe-logo-white-horizontal.png — for dark backgrounds
• doe-logo-color-vertical.png — for vertical layouts

Rules:

• The logo is the seal + logotype locked together. Never separate, stretch, recolor, or enclose in shapes.
• Maintain clearspace of 0.5x around the logo (x = seal height).
• The retired "bolt" logo (green ENERGY wordmark) must never be used.
• Do not use the seal alone without BrandManager approval.
• Program office lock-ups must be obtained from [email protected] — do not recreate them.

Templates

PowerPoint

The DOE template is at skills/doe-branding/doe-powerpoint-base.pptx. It contains the DOE slide master, all 7 layouts, logos, and branding, but no content slides. Just add slides and go.

When creating any DOE presentation, you MUST use doe-powerpoint-base.pptx. Do not create slides from scratch with pptxgenjs or custom layouts. If the user explicitly requests a non-DOE presentation, you may skip the template. Otherwise, DOE branding is the default.

IMPORTANT: Never use prs.slides._sldIdLst or other underscore-prefixed private attributes to delete slides. This creates files that PowerPoint and LibreOffice flag as corrupted. The base template has no slides to delete — just add what you need.

Template Layouts

Index	Name	Placeholders	Use for
0	Title Slide with subtitle	idx=0 CENTER_TITLE, idx=1 SUBTITLE	Title slide with centered title + subtitle
1	Title Slide	idx=0 TITLE (bottom of slide)	Alternate cover with title at bottom
2	1_Title Bar and Heavy Bullet Content	idx=0 TITLE, idx=12 OBJECT (body)	Standard content slide — use this for most slides
3	2_Two Bullet Content	idx=0 TITLE, idx=1 OBJECT (left), idx=12 OBJECT (right)	Two-column content
4	Title Only	idx=0 TITLE	Slide with title only (add free-form shapes below)
5	1_Title Slide	idx=0 CENTER_TITLE, idx=1 SUBTITLE	Section break / divider
6	Closing Slide	(no placeholders)	End slide with DOE branding

Workflow: Creating a DOE Presentation with python-pptx

from pptx import Presentation

# Use the base template (no sample slides to remove)
prs = Presentation('skills/doe-branding/doe-powerpoint-base.pptx')

# Title slide (layout 0)
slide = prs.slides.add_slide(prs.slide_layouts[0])
slide.placeholders[0].text = "Your Title Here"
slide.placeholders[1].text = "Your Subtitle Here"

# Content slide (layout 2) — use idx=12 for the body placeholder
slide = prs.slides.add_slide(prs.slide_layouts[2])
slide.placeholders[0].text = "Slide Title"
body = slide.placeholders[12].text_frame
body.clear()
p = body.paragraphs[0]
p.text = "First bullet point"
p = body.add_paragraph()
p.text = "Second bullet point"

# Two-column slide (layout 3) — idx=1 left, idx=12 right
slide = prs.slides.add_slide(prs.slide_layouts[3])
slide.placeholders[0].text = "Two Column Title"
slide.placeholders[1].text_frame.text = "Left column content"
slide.placeholders[12].text_frame.text = "Right column content"

# Closing slide (layout 6)
slide = prs.slides.add_slide(prs.slide_layouts[6])

prs.save('output/my-presentation.pptx')

Key points:

• Always start from doe-powerpoint-base.pptx — never delete slides from the template
• The body placeholder on content slides (layout 2) is idx=12, NOT idx=1
• The two-column layout (layout 3) uses idx=1 (left) and idx=12 (right)
• All template layouts inherit DOE colors, logos, and fonts — do not override them
• Use Arial for any manually styled text; the template defaults handle most styling
• Only use python-pptx's public API — never access underscore-prefixed attributes

Fact Sheets

Reference doe-fact-sheet-1page.pdf for the standard one-page layout. Key elements:

• DOE logo top-left
• Title/headline area with accent color band
• Professional body typography
• Image placement area
• DOE-branded footer

Creating Brand-Compliant Content

Documents (DOCX)

• Use Arial for headings, Times New Roman for body (or Arial throughout)
• Apply DOE primary colors for heading accents and section dividers
• Place the horizontal logo in the header or title page
• Use Light Blue or Ivory for subtle background fills
• Maintain generous margins and professional spacing

Presentations (PPTX)

• Start from the official template (doe-powerpoint-template.pptx)
• Override the slides-tools color palette with DOE brand colors above
• Use Midnight Blue or Cadet Blue for dark slide backgrounds
• Use white text on dark backgrounds, Dark Gray text on light
• The DOE logo is built into the template layouts — do not add extra logos

General Rules

• Never use non-DOE colors for branded content
• Never alter, recreate, or improvise the DOE logo
• Maintain visual consistency across all deliverables
• When in doubt about brand compliance, refer to doe-brand-guide.md