Content engine

Skill loulanyue/awesome-claude-notes/.cursor/skills/content-engine

Create platform-native content systems for X, LinkedIn, TikTok, YouTube, newsletters, and repurposed multi-platform campaigns. Use when the user wants social posts, threads, scripts, content calendars, or one source asset adapted cleanly across platforms.From its SKILL.md

Install

npx -y skills add loulanyue/awesome-claude-notes --skill content-engine

Assembled from the repository path, not quoted from the project. Check it against their README if it does not work.

SKILL.md

2.5 KB, 510 tokens by cl100k_base, as published. Nobody here has run it

Content Engine

Turn one idea into strong, platform-native content instead of posting the same thing everywhere.

When to Activate

writing X posts or threads
drafting LinkedIn posts or launch updates
scripting short-form video or YouTube explainers
repurposing articles, podcasts, demos, or docs into social content
building a lightweight content plan around a launch, milestone, or theme

First Questions

Clarify:

source asset: what are we adapting from
audience: builders, investors, customers, operators, or general audience
platform: X, LinkedIn, TikTok, YouTube, newsletter, or multi-platform
goal: awareness, conversion, recruiting, authority, launch support, or engagement

Core Rules

Adapt for the platform. Do not cross-post the same copy.
Hooks matter more than summaries.
Every post should carry one clear idea.
Use specifics over slogans.
Keep the ask small and clear.

Platform Guidance

X

open fast
one idea per post or per tweet in a thread
keep links out of the main body unless necessary
avoid hashtag spam

strong first line
short paragraphs
more explicit framing around lessons, results, and takeaways

TikTok / Short Video

first 3 seconds must interrupt attention
script around visuals, not just narration
one demo, one claim, one CTA

YouTube

show the result early
structure by chapter
refresh the visual every 20-30 seconds

deliver one clear lens, not a bundle of unrelated items
make section titles skimmable
keep the opening paragraph doing real work

Repurposing Flow

Default cascade:

anchor asset: article, video, demo, memo, or launch doc
extract 3-7 atomic ideas
write platform-native variants
trim repetition across outputs
align CTAs with platform intent

Deliverables

When asked for a campaign, return:

the core angle
platform-specific drafts
optional posting order
optional CTA variants
any missing inputs needed before publishing

Quality Gate

Before delivering:

each draft reads natively for its platform
hooks are strong and specific
no generic hype language
no duplicated copy across platforms unless requested
the CTA matches the content and audience

What ships with it

Read from the repository

Just SKILL.md. No reference files, no scripts.

Gives 0 of the 12 instructions most social media skills give in 510 tokens

Counted across 400 of the 422 authors here whose files we hold, read 2026-09-06

Build content around three to five pillarsin 40 of 400, across 16 files
Read product marketing context before asking questionsin 37 of 400, across 15 files
Gather goals, audience, brand voice, and resourcesin 35 of 400, across 13 files
Maintain one to two weeks of scheduled contentin 27 of 400, across 8 files
Batch content creation in weekly sessionsin 23 of 400, across 7 files
Review top and bottom posts weeklyin 22 of 400, across 7 files
Run the quality gate before deliveringin 20 of 400, across 11 files
Add subtitles to all social videoin 20 of 400, across 7 files
Write standalone captions that work without contextin 20 of 400, across 7 files
Prefer specificity over adjectivesin 19 of 400, across 10 files
Respond to all comments on your postsin 18 of 400, across 6 files
Carry one actual claim per postin 18 of 400, across 9 files

Grouped from the skills themselves: near-identical wordings counted once, and counted by distinct author, so one author publishing three of these counts once. Length counted with cl100k_base; the agent that loads this file may tokenize it differently.