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Food product

Skill khanhhuyenngo985-sys/character-scene-design-skills/skills/.archive/content-social/food-product

通用角色与场景设计技能包:角色资产、身高比例锁、三视图一致性、服装状态、道具锚点、场景动线与 AI 图像/视频提示词流程From the repository description

Install
npx -y skills add khanhhuyenngo985-sys/character-scene-design-skills --skill food-product

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SKILL.md

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食品广告 - 产品特写技能

适用场景

  • 行业:食品饮料
  • 风格:产品特写
  • 品牌调性:食欲感、精致、产品为中心

美学配方

色调

  • 暖色调:红/橙/黄 激发食欲
  • 食欲色为主:番茄红、芝士黄、奶油白
  • 参考:麦当劳暖调、食欲色系电商主图

光影

  • 产品光泽感:逆光/侧逆光打出食物光泽
  • 蒸汽/雾气元素增加食欲氛围
  • 避免过度曝光,保持食材纹理

节奏

  • 快节奏,3秒黄金法则
  • 抖音:5-15秒,快、爆点前置
  • 小红书:15-30秒,真实感、种草感
  • 禁忌:拖沓镜头

质感

  • 4K高清,食材纹理清晰可见
  • 产品表面光泽/水润感
  • 轻微浅景深,突出主体

镜头语言

推荐景别

  • 产品特写(占画面60%+)
  • 食材细节(切面、纹理、汁水)
  • 食用动作(手拿、撕开、倾倒)
  • 食用场景(餐桌、办公室、户外)

氛围元素

  • 真实感、生活化场景
  • 人物食用表情(满足感)
  • 蒸汽/热气/水珠细节
  • 慢动作展示食物质感(拉丝、断裂、流动)

禁忌

  • 不能过度PS感(食物要真实)
  • 不能暗淡色调(食欲感不足)
  • 不能全程单一景别
  • 不能缺乏产品标识露出

声音设计

BGM风格

  • 轻快节奏
  • 背景音乐音量极轻

音效(ASMR)

  • 脆裂声(饼干、炸物)
  • 咀嚼声(适当)
  • 蒸汽声(热食)
  • 倾倒/撕开声
  • 禁忌:过度音效堆砌

参考案例

  • 电商食品主图视频(天猫、京东)
  • 小红书种草视频
  • 李子柒食物制作
  • 抖音食品带货短视频
  • 日清食品广告

输出格式

screenwriter/director 使用此技能时:

  1. 读取本技能的美学配方
  2. 在 A1/A5 中引用对应条款
  3. 确保所有创作决策符合本技能规范
  4. 产品标识需在A3落版中明确露出
  5. 路由到 prompt-matrix 生成最终平台化提示词

AI视频提示词模板

[Style/Genre] food product close-up commercial, [main subject] [core action],

[00:00-00:03] Shot 1: [camera movement] [angle], [subject] [action], [lighting] [atmosphere], [texture details]
then cut to:
[00:03-00:06] Shot 2: [camera movement] [angle], [subject] [action], [lighting] [atmosphere], [texture details]
then cut to:
[00:06-00:09] Shot 3: [camera movement] [angle], [subject] [action], [lighting] [atmosphere], [texture details]
then cut to:
[00:09-00:12] Shot 4: [camera movement] [angle], [subject] [action], [lighting] [atmosphere], [texture details]

Cinematic, Kodak Ektar 100, 16:9,
appetizing red/orange/yellow, tomato red + cheese yellow + cream white,
backlight/side-backlight for food gloss, steam/mist elements,
3-second golden rule, product occupies 60%+ of frame,
4K ultra HD, ingredient texture clearly visible, surface gloss/moisture,
crisp [BGM风格], ASMR sound effects
参考:e-commerce food videos, Xiaohongshu product showcase, Li Ziqi, Douyin food shorts, Nissin food ads

Make sure the prompt captures:

  • 色调:红/橙/黄暖食欲色,番茄红、芝士黄、奶油白
  • 光影:逆光/侧逆光打食物光泽,蒸汽/雾气元素
  • 节奏:快节奏3秒黄金法则,产品占画面60%+
  • 质感:4K高清,食材纹理清晰,表面光泽/水润感
  • 参考:电商食品主图、小红书种草、李子柒、抖音带货

What ships with it

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