Cold outreach
Skill etrebels/claude-code-growth-os/.claude/skills/cold-outreach
Claude Code Growth Operating System (OS): Sales, Marketing, Product and Retention as one Revenue system
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Draft a first-touch cold email or LinkedIn DM. Trigger when the user asks for a cold email, an outreach message, or a first touch to a named prospect.
SKILL.md
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Cold Outreach
A first touch earns a reply by being about them, not you:
- Open with a specific, true observation about their world — no flattery, no "I came across your profile".
- One sentence on the problem you suspect they have — as a question, not a claim.
- One concrete offer of value. No calendar link in message one.
Keep it under ~80 words. Bring your own proof; don't fabricate case studies or numbers.
Depth
- quick: the message only.
- standard: message + subject line + the one observation it hinges on.
- deep: + a three-touch sequence, each touch a different angle (never a "just bumping this").