Anthropic brand tokens

Skill cxcscmu/SkillLearnBench/skills/b4-skill-creator-claude-sonnet-4-6/anthropic-poster-design/anthropic-brand-tokens

[COLM'26] SkillLearnBench is the first benchmark for evaluating continual learning methods that automatically generate agent skills.

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npx -y skills add cxcscmu/SkillLearnBench --skill anthropic-brand-tokens

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Authoritative reference for Anthropic's official brand color palette, typography, and design tokens. Use this skill whenever creating any Anthropic-branded artifact, poster, UI, or document that must apply official HEX values for background, casing, accents, and annotation colors. Triggers on: "Anthropic brand", "brand colors", "corporate dark", "identity light", "primary accent", "secondary accent", "tertiary accent", "brand tokens", "muted mid gray", "Anthropic typography".

SKILL.md

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Anthropic Brand Tokens

Color Palette

Token Name	HEX Value	Usage
Identity Light	`#F5F0EB`	Primary background for all branded artifacts
Corporate Dark	`#1A1A1A`	Outer casings, headers, dark surfaces
Primary Brand Accent	`#D4621A`	Key interactions, connector highlights, CTAs
Secondary Brand Accent	`#8B7355`	Thermal / mid-tone hardware elements
Tertiary Brand Accent	`#6B8E7F`	PCB substrate, circuit board surfaces
Muted Mid Gray	`#9E9E9E`	Annotation lines, dividers, subtle borders

Typography

Role	Font Family	Notes
Heading / Title	`DejaVu Sans`	Bold weight for product titles like "NOVA"
Body / Labels	`DejaVu Sans`	Regular weight for annotation text

DejaVu Sans is the reliable cross-platform fallback used in Anthropic engineering artifacts when custom font files are not embedded. It provides clean, geometric letterforms consistent with Anthropic's minimalist aesthetic.

Design Principles

Low saturation: All colors are muted; avoid neon, fluorescent, or AI-gradient palettes.
Minimalist: Use whitespace generously; no decorative gradients.
Monochromatic accent discipline: Use only one accent color per layer; do not blend accents.
Dark-on-light hierarchy: Corporate Dark on Identity Light is the primary contrast pairing.
Annotation restraint: Leader lines in Muted Mid Gray only; never colored annotation lines.

Quick Reference — Python HEX Constants

IDENTITY_LIGHT      = "#F5F0EB"   # poster background
CORPORATE_DARK      = "#1A1A1A"   # outer casing
PRIMARY_ACCENT      = "#D4621A"   # connector / interaction highlights
SECONDARY_ACCENT    = "#8B7355"   # thermal management unit
TERTIARY_ACCENT     = "#6B8E7F"   # PCB substrate
MUTED_MID_GRAY      = "#9E9E9E"   # annotation leader lines
HEADING_FONT        = "DejaVu Sans"