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Churn prevention

Skill bromso/metapowers/plugins/marketing/skills/churn-prevention

A Claude Code plugin that adds an agentic skills framework, with MCP's and a meta prompting processes. Inspired by "Superpowers" & "Figma Console MCP", but not just for development or design; but for all aspect within the digital production cycle.

Install
npx -y skills add bromso/metapowers --skill churn-prevention

Assembled from the repository path, not quoted from the project. Check it against their README if it does not work.

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What its author says it does

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Identify and reduce churn with targeted interventions

SKILL.md

2.3 KB, 548 tokens by cl100k_base, as published. Nobody here has run it

Churn Prevention

Analyze and reduce churn for "$ARGUMENTS". Identify churn signals, design interventions, and build retention strategies.

Prerequisites

Read .metapowers/marketing/$ARGUMENTS/00-strategy.md. If this file does not exist, tell the user:

Phase 0 (Strategy) has not been completed for "$ARGUMENTS". Run /marketing:customer-research $ARGUMENTS first, or use --skip-checks to bypass.

If --skip-checks is present in $ARGUMENTS, skip this check and log to .metapowers/marketing/$ARGUMENTS/skip-log.md.

Process

  1. Read context:

    • Read .metapowers/marketing/$ARGUMENTS/00-strategy.md for audience and product context
    • Read .metapowers/marketing/$ARGUMENTS/04-engage.md if it exists

  2. Identify churn signals:

    • Usage decline patterns (login frequency, feature usage drop)
    • Support ticket patterns that precede churn
    • Billing signals (failed payments, downgrade inquiries)
    • Engagement signals (email opens dropping, NPS decline)

  3. Analyze churn reasons:

    • Use WebSearch to find common churn reasons in the category
    • Map reasons to: product gaps, pricing issues, poor onboarding, competitive switching, need ended
    • Which reasons are preventable vs. natural?

  4. Design interventions:

    • Early warning system: automated alerts on churn signals
    • Re-engagement campaigns: email, in-app, personal outreach
    • Cancellation flow optimization: save offers, feedback collection, easy pause option
    • Win-back campaigns: timing, messaging, incentives
    • Product improvements that address top churn reasons

  5. Write the artifact — append to .metapowers/marketing/$ARGUMENTS/04-engage.md under a ## Churn Prevention section:

    • Churn Signals — early warning indicators to monitor
    • Churn Reasons Analysis — categorized and prioritized
    • Intervention Playbook — action per signal/reason
    • Cancellation Flow Design — save offers and feedback
    • Win-Back Campaign — timing and messaging
    • Retention Metrics — what to track

Output

Churn prevention strategy written to .metapowers/marketing/$ARGUMENTS/04-engage.md. Present a summary highlighting:

  • Top 3 churn signals to monitor
  • Most impactful intervention
  • Recommended cancellation flow changes

Keep looking

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