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Super marketing strategy

Skill arpitexplores/super-marketing-strategy

Marketing strategy: positioning, ICP, growth hypotheses, and content strategy. Use to define the plan before execution.From its SKILL.md

Install
npx -y skills add arpitexplores/super-marketing-strategy

Assembled from the repository path, not quoted from the project. Check it against their README if it does not work.

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SKILL.md

1.8 KB, 352 tokens by cl100k_base, as published. Nobody here has run it

Super Marketing Strategy

Overview

Define product positioning, target audience, and the strategic growth plan.

User Intent Examples

  • "Need help with Content Strategy for my product/site."
  • "Create a plan for Marketing Ideas."
  • "Audit or improve Product Marketing Context."

Capabilities

  • ICP, positioning, and messaging foundations
  • Growth levers, hypotheses, and channel strategy
  • Content strategy and demand generation planning
  • Prioritized roadmap with KPIs

Routing Map (Modules)

  • Content Strategy -> references/modules/content-strategy.md
  • Marketing Ideas -> references/modules/marketing-ideas.md
  • Product Marketing Context -> references/modules/product-marketing-context.md

Default Flow

  1. If product and ICP are unclear, start with product-marketing context.
  2. If the request is content-first, jump to content strategy.
  3. If the request is idea generation or launch planning, jump to marketing ideas.

Minimal Intake Questions

Ask only what is missing:

  • Product and audience
  • Primary goal (pipeline, revenue, retention)
  • Timeline and constraints

Output Format

  • ICP and positioning
  • Goals and KPIs
  • Channel strategy and hypotheses
  • Content plan and priorities
  • 30/60/90 day roadmap

Bundled References

  • references/modules/

Compatibility Notes

  • If any module references slash commands or tool-specific paths, translate them into plain-language steps.
  • Keep outputs platform-agnostic unless the user specifies a specific tool, stack, or agent.

Guardrails

  • Do not invent market data.
  • Keep strategy aligned to constraints.
  • Favor clear priorities over long lists.

What ships with it: 13 files

400.4 KB alongside SKILL.md

agents/

examples/

references/

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