Seo multiplatform
25 Claude skills for complete SEO automation: keyword research, content, technical audit, GEO/AI Overview, backlinks, rank tracking
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Multi-platform SEO analysis covering TikTok SEO, Visual Search (Google Lens), Reddit/Forum SEO, and Video SEO (YouTube). Evaluates cross-platform presence and optimization opportunities beyond traditional web search. Use when user says "TikTok SEO", "visual search", "Google Lens", "Reddit SEO", "video SEO", "YouTube SEO", "multi-platform", or "cross-platform SEO".
SKILL.md
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Multi-Platform SEO Analysis
Overview
Traditional SEO focuses on Google web search. Multi-platform SEO optimizes visibility across all discovery surfaces where users find content in 2025-2026.
A. TikTok SEO
Key Statistics
- TikTok is the most visited website globally (2025)
- 64% of Gen Z uses TikTok as a search engine
- TikTok introduced image ALT text support (April 2025)
Ranking Factors (by importance)
- Completion rate — Most important signal; viewers watching to the end
- Caption keywords — TikTok indexes caption text for search
- Hashtags — 3-5 precise hashtags outperform 15+ generic ones
- On-screen text — OCR-indexed, appears in search results
- Voice/audio transcription — Speech is transcribed and indexed
- Engagement signals — Shares > Comments > Likes (weighted order)
Optimization Checklist
- First 3 seconds contain a strong hook (question, surprise, promise)
- Loop-friendly format (ending flows into beginning)
- 3-5 precise hashtags (mix of broad + niche)
- Keywords in caption AND on-screen text
- ALT text on images (April 2025 feature)
- Cross-link: embed TikTok videos on website
- Schema:
SameAslinking TikTok profile from Organization schema
B. Visual Search (Google Lens)
Key Statistics
- Google Lens: 12-20 billion visual search queries/month (2025)
- 60% of Gen Z prefers visual search for product discovery
- Circle to Search + Gemini 3 (Feb 2026): multi-object simultaneous recognition
Google Lens Optimization
- Filename matches content:
red-running-shoe-nike-mens.jpgnotIMG_20250301.jpg - ALT text matches computer vision interpretation of image
- Clean backgrounds, minimal text overlay on product images
- Multiple angles for physical products
- High resolution ≥800px on longest side
- Schema:
ImageObjectwithcontentUrl,caption,creator - Google Merchant Center integration for products
Visual Search Readiness Score
| Signal | Weight |
|---|---|
| Descriptive filenames | 25% |
| ALT text alignment with visual content | 25% |
| Image quality/resolution | 20% |
| Schema markup (ImageObject) | 15% |
| Merchant Center presence | 15% |
C. Reddit/Forum SEO
Key Statistics
- Reddit consistently appears in Google's top results for opinion/comparison queries
- Google values "authentic human discussion" signals (Helpful Content alignment)
- High volatility: Reddit visibility dropped Jan 2025, then recovered
Optimization Strategy
- Genuine participation in relevant subreddits (not promotional)
- Comprehensive, well-sourced answers (not one-liners)
- Link to authoritative sources naturally
- Build karma and account age for credibility
- Schema:
DiscussionForumPostingon owned forum/community pages - Monitor brand mentions on Reddit for reputation signals
For Owned Community/Forum Pages
- Implement
DiscussionForumPostingschema - Ensure server-side rendering of discussions
- Add author attribution and timestamps
- Enable pagination with proper rel=next/prev or infinite scroll with SSR
D. Video SEO (YouTube)
Key Statistics
- YouTube algorithm shifted to "sustained satisfaction" over raw view counts
- Key metrics: average watch duration, return viewer rate, interaction depth
- YouTube Shorts now indexed in Google Search results
Optimization Checklist
- Chapters/Key Moments with timestamps in description
- Closed captions (auto + edited for accuracy)
- Keywords in title, description first 200 chars, and tags
- Custom thumbnail (high CTR signal)
- End screens and cards linking to related content
- Schema:
VideoObjectwith@id,name,description,thumbnailUrl,uploadDate,duration - Schema:
SeekToActionfor enabling key moments in search - Embed videos on relevant website pages
YouTube SEO Signals
| Signal | Weight |
|---|---|
| Average watch duration | Highest |
| Click-through rate (thumbnail) | High |
| Return viewer rate | High |
| Comments and engagement | Medium |
| Keyword relevance | Medium |
| Channel authority | Medium |
Multi-Platform Presence Score (0-100)
| Category | Weight |
|---|---|
| TikTok presence & optimization | 25% |
| Visual Search readiness | 25% |
| Reddit/Forum presence | 20% |
| Video SEO (YouTube) | 30% |
Scoring by Business Type
| Business Type | Priority Platforms |
|---|---|
| E-commerce | Visual Search (40%), TikTok (30%), YouTube (20%), Reddit (10%) |
| SaaS/Tech | YouTube (35%), Reddit (30%), TikTok (15%), Visual Search (20%) |
| Local Service | Google Lens (35%), YouTube (30%), TikTok (25%), Reddit (10%) |
| Publisher | Reddit (30%), YouTube (30%), TikTok (25%), Visual Search (15%) |
Output
Generate multi-platform analysis with:
- Multi-Platform Presence Score: XX/100
- Platform breakdown (TikTok, Visual Search, Reddit, YouTube scores)
- Cross-platform synergies (how platforms reinforce each other)
- Priority recommendations by business type
- Quick wins (1-week improvements)
- Schema recommendations for cross-platform linking