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Seo multiplatform

Skill 01clauding/claude-seo-skill/skills/seo-multiplatform

Multi-platform SEO analysis covering TikTok SEO, Visual Search (Google Lens), Reddit/Forum SEO, and Video SEO (YouTube). Evaluates cross-platform presence and optimization opportunities beyond traditional web search. Use when user says "TikTok SEO", "visual search", "Google Lens", "Reddit SEO", "video SEO", "YouTube SEO", "multi-platform", or "cross-platform SEO".From its SKILL.md

Install
npx -y skills add 01clauding/claude-seo-skill --skill seo-multiplatform

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SKILL.md

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Multi-Platform SEO Analysis

Overview

Traditional SEO focuses on Google web search. Multi-platform SEO optimizes visibility across all discovery surfaces where users find content in 2025-2026.


A. TikTok SEO

Key Statistics

  • TikTok is the most visited website globally (2025)
  • 64% of Gen Z uses TikTok as a search engine
  • TikTok introduced image ALT text support (April 2025)

Ranking Factors (by importance)

  1. Completion rate — Most important signal; viewers watching to the end
  2. Caption keywords — TikTok indexes caption text for search
  3. Hashtags — 3-5 precise hashtags outperform 15+ generic ones
  4. On-screen text — OCR-indexed, appears in search results
  5. Voice/audio transcription — Speech is transcribed and indexed
  6. Engagement signals — Shares > Comments > Likes (weighted order)

Optimization Checklist

  • First 3 seconds contain a strong hook (question, surprise, promise)
  • Loop-friendly format (ending flows into beginning)
  • 3-5 precise hashtags (mix of broad + niche)
  • Keywords in caption AND on-screen text
  • ALT text on images (April 2025 feature)
  • Cross-link: embed TikTok videos on website
  • Schema: SameAs linking TikTok profile from Organization schema

B. Visual Search (Google Lens)

Key Statistics

  • Google Lens: 12-20 billion visual search queries/month (2025)
  • 60% of Gen Z prefers visual search for product discovery
  • Circle to Search + Gemini 3 (Feb 2026): multi-object simultaneous recognition

Google Lens Optimization

  • Filename matches content: red-running-shoe-nike-mens.jpg not IMG_20250301.jpg
  • ALT text matches computer vision interpretation of image
  • Clean backgrounds, minimal text overlay on product images
  • Multiple angles for physical products
  • High resolution ≥800px on longest side
  • Schema: ImageObject with contentUrl, caption, creator
  • Google Merchant Center integration for products

Visual Search Readiness Score

SignalWeight
Descriptive filenames25%
ALT text alignment with visual content25%
Image quality/resolution20%
Schema markup (ImageObject)15%
Merchant Center presence15%

C. Reddit/Forum SEO

Key Statistics

  • Reddit consistently appears in Google's top results for opinion/comparison queries
  • Google values "authentic human discussion" signals (Helpful Content alignment)
  • High volatility: Reddit visibility dropped Jan 2025, then recovered

Optimization Strategy

  • Genuine participation in relevant subreddits (not promotional)
  • Comprehensive, well-sourced answers (not one-liners)
  • Link to authoritative sources naturally
  • Build karma and account age for credibility
  • Schema: DiscussionForumPosting on owned forum/community pages
  • Monitor brand mentions on Reddit for reputation signals

For Owned Community/Forum Pages

  • Implement DiscussionForumPosting schema
  • Ensure server-side rendering of discussions
  • Add author attribution and timestamps
  • Enable pagination with proper rel=next/prev or infinite scroll with SSR

D. Video SEO (YouTube)

Key Statistics

  • YouTube algorithm shifted to "sustained satisfaction" over raw view counts
  • Key metrics: average watch duration, return viewer rate, interaction depth
  • YouTube Shorts now indexed in Google Search results

Optimization Checklist

  • Chapters/Key Moments with timestamps in description
  • Closed captions (auto + edited for accuracy)
  • Keywords in title, description first 200 chars, and tags
  • Custom thumbnail (high CTR signal)
  • End screens and cards linking to related content
  • Schema: VideoObject with @id, name, description, thumbnailUrl, uploadDate, duration
  • Schema: SeekToAction for enabling key moments in search
  • Embed videos on relevant website pages

YouTube SEO Signals

SignalWeight
Average watch durationHighest
Click-through rate (thumbnail)High
Return viewer rateHigh
Comments and engagementMedium
Keyword relevanceMedium
Channel authorityMedium

Multi-Platform Presence Score (0-100)

CategoryWeight
TikTok presence & optimization25%
Visual Search readiness25%
Reddit/Forum presence20%
Video SEO (YouTube)30%

Scoring by Business Type

Business TypePriority Platforms
E-commerceVisual Search (40%), TikTok (30%), YouTube (20%), Reddit (10%)
SaaS/TechYouTube (35%), Reddit (30%), TikTok (15%), Visual Search (20%)
Local ServiceGoogle Lens (35%), YouTube (30%), TikTok (25%), Reddit (10%)
PublisherReddit (30%), YouTube (30%), TikTok (25%), Visual Search (15%)

Output

Generate multi-platform analysis with:

  1. Multi-Platform Presence Score: XX/100
  2. Platform breakdown (TikTok, Visual Search, Reddit, YouTube scores)
  3. Cross-platform synergies (how platforms reinforce each other)
  4. Priority recommendations by business type
  5. Quick wins (1-week improvements)
  6. Schema recommendations for cross-platform linking

What ships with it

Read from the repository

Just SKILL.md. No reference files, no scripts.

Gives 0 of the 12 instructions most marketing audience skills give in ~1.3k tokens

Counted across 690 of the 894 authors here whose files we hold, read 2026-08-07

  • Apply Poppins font to headingsin 41 of 690, across 6 files
  • Apply Lora font to body textin 41 of 690, across 6 files
  • Use Arial fallback for headingsin 39 of 690, across 4 files
  • Use Georgia fallback for body textin 39 of 690, across 4 files
  • Maintain text hierarchy and formattingin 39 of 690, across 4 files
  • Use accent colors for non-text shapesin 38 of 690, across 3 files
  • Use RGB values for precise color matchingin 38 of 690, across 3 files
  • Use brand colors for primary text and backgroundsin 36 of 690, across 1 file
  • Read product marketing context file before asking questions, starting, or auditingin 35 of 690, across 23 files
  • Use active voice instead of passive voicein 26 of 690, across 10 files
  • Implement or generate appropriate JSON-LD structured datain 24 of 690, across 17 files
  • Prioritize clarity over clevernessin 22 of 690, across 8 files

Said here and by no other author read

  • Calculate Multi-Platform Presence Score out of 100
  • Break down scores for TikTok, Visual Search, Reddit, YouTube
  • Identify cross-platform synergies
  • Provide priority recommendations by business type
  • List quick wins for one-week improvements
  • Recommend schema for cross-platform linking

Grouped from the skills themselves: near-identical wordings counted once, and counted by distinct author, so one author publishing three of these counts once. Length counted with cl100k_base; the agent that loads this file may tokenize it differently.

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